SEO is all about making your brand visible on the first page of Google based on targeted keywords and then driving helpful traffic to your website. However, considering that most businesses are moving online and having a compelling website, appearing on the first of Google is certainly not a joke. It demands constant efforts, quality work, and the implementation of tried and tested SEO techniques. SEO which stands for search engine optimization means that you need to optimize your website for search engines. And when it comes to optimizing your website, it means optimizing everything that makes a website right from design (it has to be responsive) and content to links and images. You have to focus on two areas: On-page SEO and Off-page SEO; the former refers to the efforts and strategies you implement on your website, and the latter is all about the SEO activities that take place off your website. You put efforts into these areas to make your site user-friendly, improve performance and gain credibility; all of these factors play a significant role in enhancing your visibility on search engines like Google. So if you run a business and haven't been investing in SEO, you have been making a big mistake. You can learn SEO techniques by yourself or can hire some freelancer or marketing company to increase your online visibility.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/nv23nm/how_exactly_does_seo_works/>
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