So I've been a brand copywriter my entire life and recently moved freelance. I signed up for copywriting groups where everyone claims their copy gets the rankings which might well be the case but from my cursory knowledge of SEO I figured there were many other factors that would contribute to ranking or conversion.
I've updated my SEO knowledge but it's really just limited to on-page SEO.
Are claims like these entirely valid? and if they are, what am I missing and where can I learn it (with respect to SEO copy)?
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/nu6r91/how_much_does_copywriting_contribute_to_ranking/>
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