When young, trendy, new glam agency SEOs try and make me look silly on a ZOOM with a client - trying to tell the client in front of me that links aren't of value and that my views are "dangerous" to them getting all of their websites penalised by Google.
Go home, go and close the lid on your macbook, go back to Starbuckles or Costa Fortune and pipe down.
The new agency fads/trends are rife.
Everyone sat around talking bullshit, trying to look sophisticated so they can siphon client money off in huge swathes, hiding behind some new age logo, an empty office with a yucca plant and iphone 21s scattered across the table.
I run hundreds of websites I test day and night, testing everything from NLP to anchor text balancing I run thorough GSC row counts with full cannibalisation analysis I build, deploy and rank test sites for fun and I rank them top I take shit sites and make them better I build and test links, from complete link spam to premium digital PR earned links, HARO links, niche edits I test server location / hosting performance / CDNS I test the impact of page clustering vs orphan pages I test anchor text balancing internally and externally I do fully segmented query analysis by page I map out and scope user intent with Inlinks, Surfer and Manual Page Analysis I get rid of low quality content on a domain I abolish ZERO click, low IMPR pages I test various core web vital factors from LCP to CLS and their impact at niche level I test product coverage factors I test ecom factors I test root domain vs sub-folder URLS I test page session duration / avg session duration I test CTR manipulation I test bounce rate impacts I test alignment and misalignment of user intent I test keyword inclusion and exclusion, variant, semantic terms I test E-A-T/MEDIC/YMYL content impact / citations of fact I isolate omitted index results I get rid of index inconsistencies I test absolute vs relative URLS I test above the fold content adjustments I segment out user behaviour via behaviour flow analysis I use GTM to track click and scroll events I get rid of re-direction, resolve cannibalisation, canonicalisation, HREFLANG I get rid of poor site structures I test SCHEMA types I get high quality content produced that takes advantage of SCHEMA and Passage Indexing I test everything
When people in the SEO industry try to make me look bad, it's because they fear the danger I pose to them, I make clients see through the glam bullshit.
I'm here to increase top-line revenue, not discuss wanky SEO reports talking about ALT tags and how H1s are important and that they should have keywords in.
Remove SEO from your title if you think dumping out automated recommendations from SEO tools makes you an "SEO specialist".
Links enables Google to crawl and index more information.
Links will NEVER die because they are fundamental to the web.
If people challenge me with viable data, I sit down, discuss, debate, test.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/pcmgru/newage_trendy_agencies/>
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