I noticed on my homepage (really a lot of pages) a lot of random text is BOLD and I'm not sure if it helps or hurts? Like I have scrolling testimonials on the homepage inside a div and the customer's name is the testimonial is in bold. I could argue this doesn't help or hurt because I see sites that bold customer names in their testimonials and some that don't. BUT in the end, aren't I saying this is important and calling attention to the customer's name by making it BOLD? Like am I saying, "hey Google look here, this is important". Is the fact that "Robert Johnson" from Iowa wrote a review important? Does Google care at all?
I like the way the name in BOLD looks. If this is the case does how I make the text BOLD or look BOLD matter? Like is there a big difference between <b> or <strong> or a style sheet calling font-weight? In the end does Google focus on bigger text and darker text on a page regardless of how it's coded and should I be careful on how I BOLD anything on a page?
I was looking back at WayBack snapshots of when my site ranked better and I barely used BOLD text at all. I like the look better now but not in spite of any potential SEO problems. Obviously SEO is different today than a year or two ago (what worked then may not work now) but I'm just wondering if I should give serious consideration to how I choose to BOLD or make text standout?
[link] [comments]
from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/rak7s5/fontweight_vs_bold_vs_strong_seo/>
No comments:
Post a Comment