I'm based in England and am a self employed SEO for 6 years now. I'm a sole trader. I'm grateful for the opportunities that have led me to go to work in cat slippers.
My services are 50/50 training people via Skype (with cat slippers that is not on webcam, but with modest lipstick and brushed hair lol) and working as a freelancer behind the scenes for people that don't understand, don't care, just let me pay you and you'll report every month and please get to to Google page 1 clients.
All is good, I love what I do.
Now, I've just passed my 1,300 th invoice so you can imagine how many people I tutor. Some people speak with me 4 hours a week. Some customers just want a catch up 1 hour a month. It varies wildly.
Then there's the business owners that struggle with cash flow and can't afford to hire me but have stalked me and want page 1 for tree fiddy.
I understand their frustrations and these are the kind of guys that hire me for one hour a month.
Anyway I had a Skype consultation two weeks ago with a new client, he's e-commerce on Squarespace. It's a seminiche product but still has a lot of competition online from major supermarkets in the UK.
Anyway the first 60 minutes went fantastic. He was on a Mac and sharing screens on Skype and was as flighty as a butterfly. (I don't have a Mac I automatically have respect for anybody that has a Mac for my own reasons)
He absolutely ate up all of my training schedule faster than I've experienced in the last 10 years of being a business. He is a developer and has created from scratch this awesome website, he just didn't know where to hammer the nail.
He emailed me this morning and gave me a link to his new blog post which was targeted about the specific search phrase we agreed together.
Honestly? This guy can write content that makes my eyes wide. Having been in advertising/marketing for 20 years his blog post was in-cred-ible
- The URL was word for word the target search phrase
- The H1 heading mentioned the search phrase
- Clear marketing call to action at the top, linking to the product, his phone number in bold in the paragraph, his contact form link in bold
- Alt tags on images! He'd gone to town like a madlad! Last I heard Google reads the first 120 characters in an alt tag - any advice here? He'd added 160ish characters non repetitive
- Tags and categories in Wordpress
- Yoast snippet competed perfectly, ending in a sales call to action SPEND £50 FREE UK SHIPPING
- 600 words with multiple H2's and multiple internal links
TL;DR I've spent a decade working as an SEO and this guys nails on page SEO page sculpting in 2 hours.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/asfauq/ive_just_had_a_warm_and_fluffy_feeling/>
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