If I run two events that are fairly different in topic, let's say that one deals with Roads and the other deals with Energy... can I copy general bits of paragraph content and use them on the both the sites (the aim being to save time writing copy)?
Or will this have a negative affect on my SEO?
I have read that you are not penalised for duplicate content, but you are rewarded for uniquer content. Does this still apply for copied paragraphs?
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/9s80dx/duplicate_paragraphs_on_different_websites/>
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