If the keywords i am optimizing for are in the meta tags but not in content anywhere, does building backlinks harm the rankings? I know this is not the way to do SEO, but my client is not responding about the content update that i have shared with him, so i have no choice but to build backlinks in the meanwhile. I noticed that even though i building quality backlinks, the rankings are not improving and once the ranks improved for some time due to a few quality site's linking to it through backlinking process, but the next week, the site was again not found for those keywords in the listings? Does Google pushes the site further away when something like this happens?
Looking for suggestions
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/aes3ny/does_it_happen_that_when_doing_seo_if_the_keyword/>
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