Monday, January 28, 2019

Zero through-traffic Backlink strategy

I've just been speaking with one of our customers (we're a manufacturer who sell to trade) and encountered an objection; in that any traffic that leaves their site and comes to ours could potentially equal a loss in sales on their platform.

My question is, is it possible for backlinks to have value for ranking, without actually passing through traffic?

As a hypothetical, would a single pixel with a hyperlink attached have any impact on ranking?

How has everyone else handled this objection in the past?

submitted by /u/tinkk56
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/akox1h/zero_throughtraffic_backlink_strategy/>

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