I created a website for a local beauty salon 2-3 months ago which I am gonna rank on Google. I am from Germany and I am pretty new at this subject and this is my first attempt.
I optimized the OnPage, created a lot of profiles on Yellow Pages, Yelp etc. sites (backlinks) , set up Google My Business with 6-7 positive reviews, directed to the facebook and instagram page back and forth.
The ranking went good, in 6 weeks we got from results page 3 to page 1, and it got better every few days. In the last two weeks we got the best rankings, the highest we got was the second position on site 1 which is brilliant. But after that the site began to drop down one rank every few days and now, 1-2 weeks later, we are on position 5 or 6.
I am talking for our main keyword "beauty salon cityname".
So is this normal? What should I do? Just continue building backlinks to get it higher with the time again?
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/awj9tf/got_higher_serp_rankings_with_the_time_until_it/>
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