Have any of you dropped the idea of targetting keywords for your niche sites?

I've stopped doing that. I've realized that a natural in-depth article automatically takes care of keywords and related keyword ideas. One of the articles I wrote is in a very competitive niche. However, the topic of the article is not my niche. It is just one of the finer topics in a broader niche for me. Writing a 3k word article took care of so many related ideas and keyword variations that I've started getting impressions for even more related keywords which hardly appear in the article.

I think this takes care of 2 things:

1. Latent semantic indexing where the meaning of an article and the overall them is better understood by google's ranking algorithm.
2. No worry about writing to rank for a keyword; so paragraphs and heading tags flow smoothly.
   

I only optimize for the Title and URL.

submitted by /u/coolestestboi
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/aw419b/have_any_of_you_dropped_the_idea_of_targetting/>