When I say content marketing I'm obviously meaning, a business creates a great bit of content and then another business is paid to manually outreach to other business/blog that would be interested in this content with the aim of building backlinks and brand awareness.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/j7w2ys/can_anyone_recommend_a_good_content_marketing/>
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