I’m setting up our first go at email marketing and am wondering how I’d use a landing page for a product without cannibalizing the product page. I’m realizing that I wrote my product page more like a landing page, it’s wordy and kind of long.
If I were to begin making some landing pages for the products featured in our newsletter, would it be best to leave things alone to preserve current #2 ranking, or should I look to build some landing pages to use in conjunction with pared-down product pages on Shopify? I think I’m struggling with figuring out how I’d use both types of pages effectively without diluting my current ranking.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/opzpbr/landing_pages_vs_product_pages/>
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