Friday, October 1, 2021

Sitewide Image Conversion - SEO implications?

I think I've already got this question answered in my head, but I figured I'd ask for any recent, real-life examples.

Essentially, I have a client who has a pretty image heavy website (to showcase work). At the time I built the site, WordPress was not able to support WEBP natively, but as of 5.8.1, they now can.

I was thinking of doing a sitewide change for the images from JPG to WEBP, but have a few questions.

  • Should I just use a converter for fallback images (JPG/PNG)? Most browsers (and recent versions) support the use of WEBP, but do I really care about the boomers still stuck in 2005? Wouldn't think so but interested to hear thoughts.
  • Is this likely to affect the rankings in such a dramatic fashion?

I plan on keeping everything the same. Same filename and ALT tags which were set up to follow good practices, just the extension of the image changes.

I imagine this is such a clear cut question but if anyone has been in this boat recently, would love to hear from you.

submitted by /u/GringoTheDingoAU
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/pzlm87/sitewide_image_conversion_seo_implications/>

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