My current domain that is about 10 years old. I have been doing some basic SEO, (website redesign, NAP cleanup, getting and responding to reviews, basics of Yelp, Facebook pages, etc) to improve me meager local search rank. My biz name and corresponding domain do not match any keywords for my business. I never liked my biz name anyway, and kinda chose it just to have something.
I am considering changing the biz name to [OFFICE'S CITY] + [BIZ I'M IN], and switching to the corresponding domain.
My business mostly depends on local search, so ranking better there is my main concern. I would appreciate any advice on what to do, or at least some factors to consider in making the decision. If it matters, the local search rankings for my biz don't look terribly competitive.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/a2hjfm/new_domain_for_local_search/>
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