Hey!
I have been actively writing a blog for my company for 2 months. They had some posts before and now one of them is outperforming others by far, one of the oldest posts. While the content and topic are alright, I feel that I could rewrite it in a better way.
How would this affect the performance of the post? I feel that a rewritten version would direct the visitors to other pages better, this one is pretty much a dead end with a high bounce-rate. But I am afraid that changing it would hurt the ranking and we could lose the many visitors.
Any ideas? I know that updating posts is good, but to what extent?
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/ac42mg/tinkering_with_previous_post/>
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