Normally our SaaS site gets about 100 visitors a day from organic, and the keywords driving that are ones we've optimized too. Last Monday we saw a spike up over 1,000 "sessions" per day according to GA, all with very high bounce rate and under 10 second visit time, all to one page.
Under Search Console > Queries, it did not show anything odd, just the same keywords and traffic we usually see. However, under Behavior > Landing Pages (second dimension=keywords), we saw that 95% of this new traffic, again called "Sessions" by google, was associated with keywords like "sexy nude", "porn", "F--- you" etc.
I've asked every SEO expert I know and we're baffled how this is coming up like this. It's not malware on our site, we checked. How could google be recording hundreds of sessions per day attributed to these organic keywords when we don't even rank for them?
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/b49vc6/strange_traffic_showing_as_organic_for_keywords/>
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