Bidirectional Encoder Representations Transformers (BERT) has been around for a few years now, and recently, people are beginning to realize the futuristic potency of this technology. Developed and published by Google in 2018, it’s a neural network-based technique for natural language processing (NLP) pre-training. Simply, aids Google to decipher/decode the context of words within a search query.
According to a recent report by Data Prot, 37% of organizations and businesses are already employing AI. With a projected industry income of around $118 billion by 2025, there aren’t any doubts that this technology will significantly impact SEO.
Being aware of this technology wouldn't just enable you to create more powerful content. You’ll be able to:
• Augment keyword research; • Maximize link building opportunities; • Optimize all digital platforms, etc.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/lp5sks/ai_to_exact_greater_influence/>
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