I have a very tiny blog. One of my pages was getting 100 clicks a day.
It’s a simple question post and I had the “position 0” snippet for that query, which is where I expect most of the clicks were coming from as organically I am rank position 2/3.
However, I didn’t like the way my snippet read. It was a bit waffly, Google would sometimes show a competitor and I knew I could do better.
So I did. As a result, this page now only gets 50 clicks a day.
My guess is that because my snippet now sufficiently answers the users question, they do not even feel they have to click my post!
Well, is this good? From Google’s/the users perspective I guess it is, because the answer is provided more efficiently.
But for me? My traffic has halved!
What do you think I should do? How do you maximise your traffic from having a snippet?
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/bimfjg/made_one_change_and_my_traffic_halved/>
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