Hi,
we are working on a football (soccer) match preview web site and we are dependent on search traffic. Our content is previews of upcoming football games - the next seven days or so. We have thousands of these active at any time.
Each article is generated automatically at a certain time, "written" by a bot who creates sentences and paragraphs to make a complete article.
The challenge is, in order to keep the article factually correct we need to update and change the article almost every day until the match is played and the article is no longer relevant. As the articles are auto-generated most of the sentences, paragraphs etc is changed.
I imagine this hurts our SEO?
We try not to change the Page title and URL, and I think that helps. Input? Should we add meta description to the "no-change" list?
Any qualified suggestions? Thanks in advance!
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/bj13qz/seo_and_shortlived_pages_changing_frequently/>
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