Sunday, November 10, 2019

BERT changing meta descriptions of pages

So I've just noticed that a page I'm ranking for has different meta descriptions for different keywords.

I'm using Yoast and the page should read "Best service in XYZ City. Book your service today"

When I search keyword "main keyword City" Google gives me the correct meta description.

But if I search "other main keyword City" Google looks to scrape the page and make its own description.

Has anyone noticed this happening elsewhere? Is it related to BERT? How do I fix it?

submitted by /u/BangCrash
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/du9jef/bert_changing_meta_descriptions_of_pages/>

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