Wednesday, April 24, 2019

.com vs .co.uk TLDs

I'm slowly starting to take control of SEO for our company and would love a little help with a top level domain drama I'm having.

Our company (example.com) is European based. We have example.de, .fr, es and a few others that do a good job in their respective countries, but for the UK and other countries, we don't have a localized domain for, we use .com and offer pricing in Euro.

We've just implemented example.co.uk help us expand into the British market. It's an exact carbon copy of the .com domain, as in the blogs, product pages, everything is the same. The only different is that pricing is offered in GBP.

The .com domain has like 700 backlinks and is pretty strong, whereas the .co.uk is brand new and has very few. That being said, Ahrefs and SEMRush still say that we're ranking really well for our targetted keywords in the UK using the .co.uk domain.

I'd love to move to subfolders in the future (.com/de, .com/uk for example) but this is the long-term plan.

My questions are as follows:

1) How can I tell Google that for UK users, the .co.uk domain is important? Is that what canonical tags do? If so, should I place it on the .com or .co.uk site?

2) Duplicate content - how do I avoid Google punishing us for duplicate content, even though it's on 2 separate domains?

3) If I just keep building backlinks to .co.uk, is it safe to assume that .co.uk will continue to grow in the UK and that .com won't conflict with it?

submitted by /u/philbilly86
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/bgv83o/com_vs_couk_tlds/>

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