Data migration
It can be in form of cloud, application, platform or storage migration. While doing substantial changes to your site like redesigning it, changing the CMS platform, or shifting to HTTPS, a lot can sometimes go wrong. A small ignorant move will lead to bad SEO and dramatic drop in the website’s ranking and Google traffic.
How to check ranking loss due to data migration?
Before pressing the LIVE button, take account of your current ranking for business keywords. Then, after pressing the LIVE button, keep checking the status every 3-4 days. if your website traffic and ranking has dropped after any type of website migration, speak with your migration team to check what went wrong!
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/bh6lew/google_ranking_loss_and_data_migration_a_quick/>
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