Tuesday, September 3, 2019

Errr Whaaaaat? ... I think we've possibly SEO'd ourway to a 'featured snippet' for our target keywords?... or am I wrong?

Hey,

So, like nearly every business in the 21st century, we've been trying to improve our sites organic google ranking since day 1 of our business 4.5 years ago.

I recently built a page that hoped to target, 'banking animation' and potential find its way to the first page of results on Google. We're a UK animation studio with a few relevant examples of work that I thought made the page worthwhile and relevant.

Initially, the page seemed rank well and sat around 4 to 7 in the rankings for US and UK. It then slowly dropped down to around 20. I appreciate Google favours (or tries out) new pages at the top, so the initial results whilst exciting we not going to last.

I just did a search (in Incognito mode and used google rank checker tool FATRANK on chrome). Plus tried searching every other which way I can think of to check the position (without affecting the results by my search history and location)

We're now showing as number one in the UK and US.. and seem to have been rewarded with a 'Featured Snippet' titled 'Cyber Security and Banking Animation Experts' in the results.. which by my reckoning seems like the holy grail of results and referred to as position '0'.

So, whilst once again I don't expect it to last forever, it's certainly interesting to see how a well-made page with relevant content can pay off effectively.

If anyone fancies checking and pointing out why I'm wrong that would be good to know and learn from. Our company is Stormy Studio, the search term is 'banking animation'.

In the mean time, I'm going to go and enjoy a fine celebratory cuppa tea before anyone tells me I'm wrong and it's just my IP address or something throwing off my results.

submitted by /u/stormy3000
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/cz5ig7/errr_whaaaaat_i_think_weve_possibly_seod_ourway/>

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