I do marketing work for an HVAC company and the SEO work has kind of fallen in to my lap. I've worked on beefing up some older blog posts and one that I've done has grown with traffic, relatively. I was able to grab the top spot for a bunch of keyword related to a pretty broad topic.
When I first reworked the post in September of last year, GSC says it was getting around a few hundred impressions and about 10 clicks per week. In the last 7 days there's been around 10k impressions and 500 or so clicks.
I guess my question is how do I use this to bolster local traffic? Or should I not even worry about that with this post as much? Obviously it's great that a post is doing well, but it's on a more fringe add-on type item, rather than something I can really push to sell to make money.
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/foa613/how_to_turn_a_blog_post_for_a_broad_topic_into/>
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