Saturday, July 31, 2021

Any recommendations on a traffic generating company for a news website?

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Can local SEO beat national companies? Is this worth tackling?

I've been a content writer for a few years and get lots of great feedback, etc., but I am taking more of an interest in the bigger picture of SEO. A good friend of mine is a wedding DJ and asked if I would help him build a simple website. No problem. I'm trying to determine if I could/should use his site to practice some SEO techniques that aren't part of my contracted work.

The first thing I'd like to determine is what chance there is to rank. I have a good deal of research to do, but searched for "wedding DJ <CITY>" to get a feel.

The first listing is an ad for Thumbtack

Then you get to the map and 3 djs who at least registered with google my business

The next site is for The Knot

1 listing for an actual DJ

1 listing for weddingwire

1 listing for a dj company

then the "people also ask" section

A couple of companies, etc.

I heard someone say on a podcast that google tends to prefer local businesses over national chains: is that true?

It seems like the top sites are mostly big chains: thumbtack, the knot, and wedding wire.

Obviously, I have some research to do. Even searching "wedding DJ <City + state>" reveals similar results but in a slightly different order.

I guess what I'm asking is if a local website can take on the big companies like wedding wire, the knot, etc. From what I can tell from the actual companies that show on the first page, there isn't a ton of solid SEO competition.

I'm fine putting in many months of SEO work to see if I can get his site ranked (and to learn on an actual project).

What methods do you use to size up the competition to determine if you have a fighting chance to rank for certain keywords?

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SEO Fiverr gig promises Billboard article placement ? Scam or not ?

I am kind of new to SEO, but there is a gig promising my client's band a article feature on Billboard using the power of SEO, that is what the Fiverr person says.

The gig has no reviews, but I am seeing several other gigs with no reviews yet as well. Should I stay clear of this ? Sorry if I sound in experienced, I just found out about SEO today lmao. The band I manage has gotten radio air play this month so I thought this would be perfect for brand exposure.

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High traffic low competitive keyword

How to find high traffic low competitive keyword? Without paid tools. Can anyone tell me...

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City + town landing page for service business

Hi SEO pros,

I'm currently drafting something to provide my content writer for city + town landing pages and have a few questions I'd like to ask your experts!

I've heard many times you need 100% unique content for each page. If the main page contains 1000 words and the town pages contain 750 words and I have 1 city and 10 towns that's 1000 + 10x 750 words! (Also, read blogs which say long form posts are best) How is this even possible without sounding like fluff?

Obviously, I know duplicate area landing pages are actually seen as lets say "grey hat" and I really don't want to get penalise possibly in the future by Google, but what would you advise?

I'm a electrical contractor that only covers Greater Manchester and was wondering if any seos pros have a better way?

Worst case scenario I'll ask my content writer to write me 11 pages which are 100% unique if this is the best option.

Sorry for the long post and hope someone can help me please.

Thanks

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Link Building Method - I call it the back scratching method

Gonna talk about something I've tried a few times and it's worked quite well over the years - and is fairly simple and cheaper than paying for a sponsored/guest post, which I hate doing.

So basically, find relevant blogs in your niche. Find ones with an actual readership and not just there for link reasons. Find a few posts that are most relevant to your site, and....

Offer some content to add to this post. Quite simple, I do one of two things. First one is make a video summarising the content - something snappy and under a minute.

Second - get an infographic made up summarising the content.

In order to find blogs who would accept this is just like regular outreach - email them saying how you'd like to send something for them to add to the post, make it more interesting for readers etc. Once they accept, ask them for a thank you with a link to your site. I'd go a step further and ask for a more specified link within the content but a thanks might be all you get from some of them.

If the blog looks really good - offer both !

This isn't going to be 100% successful but does work better than just the odd cold email. Give it a try :)

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How to identify a nulled plugin or themes. Please list the best methods to identify it

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Are there any potential consequences' to getting links from the deep web?

Hey everyone, I'm a beginner SEO with a question about a potential link building opportunity. The company I work for has a bunch of ELearning courses available they provide to their clients, and a new website that I built and am now figure out the SEO for. The courses already receive significant traffic, and I would like to ad links to the site in the intro to the courses to attract traffic to the site. My question is, would these links be counted as backlinks, since they are coming from the deep web? Even if not, I assume the traffic would still be helpful for SEO. Are there any potential pitfalls here I'm not seeing?

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I'm new to SEO, and I noticed some very shady backlinks from Indonesian blogs

Hi there! Quick thread, probably.

I was laid off from a company a while ago, where I worked in the copy team. I remember looking at the Analytics page with the head of the department and he would talk about his SEO efforts and show me the backlinks and how the whole thing worked. I wasn't too keen back then, haha, since I was involved with the creative side of stuff.

Today I used a backlink checker from Ahrefs and I saw that the top 30-40 links were from strange blogs. I checked out the links because they didn't seem very 'techy' and they were just random spammy Indonesian blogs. They seem to have a ton of random links and no actual posts/articles. I thought that was strange, and then I checked these blogs ratings/rankings. They had strong DR and UR ratings, which is the part that left me surprised!

my face = :O

I won't link them, I don't feel like getting stabbed.

Here are my doubts.

1) If talented, intelligent people are struggling to rank their pages, how are these blogs doing it so easily? How is their rating so high with utter nonsense in their posts?

2) Is this a scam? If it is, it's efficient eh? That site has definitely seen an uptick in traffic, I'm guessing it's thanks to blogs like this. Is this a common thing? How much do they cost to link to your site? And why isn't everyone using them? Do they openly advertise or do you need to order stuff from a drug website

3) Isn't it embarrassing that people can see backlinks like these to your site? What will clients think? Or do they not find out? I'm new to SEO and I used a free tool to see this.... I'm sure a client could too?

That's all!

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link building tool

Hi guyz can you tell me which tool is best for link building too?

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How SEO experts see Google search link spam update?

Now Google will monitor the spammy links more strictly and will nullify them. So we need to be more careful with the link creation and should be strictly avoided spammy sites.

I would like to ask SEO experts what they think about it?

Will this update bring new changes in SEO practices?

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Which SEO tool do you recommend?

I am new to SEO and would like to know which tool is better, Ahrefs or SemRush? Or perhaps there is a better alternative?

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Been out the game for a while - what link building services are out there. ?

Looking for decent link building companies that aren’t fatjoe

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Friday, July 30, 2021

New in this world, some questions

Hello guys (sorry my bad English )

Looking to learn SEO, i have been learning from YT and free courses last 2 months, but always all YT gurus wants to sell you the course so can’t be objective about this, have few questions that can’t find;

-Should I work in passive incomes instead of work for agency’s?

-what’s your passive incomes and how many years you spend for it?

-There’s any YouTube SEO guru that doesn’t sell courses?

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What's better for blogging - a general tone or one that's more brand-focused?

I hope I'm articulating this question properly so bear with me. If an SEO is writing blog posts for a client say, Bob's Plumbing, is it better to write in a more general tone, i.e. "A professional plumber can unclog your toilet.." or is it more beneficial to emphasize the client's brand, i.e. "Bob's Plumbing can unclog your toilet..."?

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thoughts on internal linking anchors?

They say to use exact match internal link anchors. Can this be overdone? Is it better to diversify your internal anchor links? If I exact match a majority of my blog article to my money page can that be ineffective or even risky, or is it best practice?

I know you want to diversify as much as possible with inbound external backlinks, but curious on yall's thoughts and findings on internal linking.

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Looking for the best resources about local SEO

It's hard to find stuff - I just get barraged by ads. I'm looking for some really high-quality informational resources about local ranking - especially for service businesses that have multiple locations. Does anyone have any advice about where I should look?

Would love any suggestions. Thanks!

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GMB Question

Is it true that Google will penalize you if the phone number in your GMB listing does not match the number on your main website?

A client told me this today but I didn't know enough to say whether this is true or not. It seems strange that Google would penalize you if the numbers don't match because a lot of people use call tracking numbers to track sources of whether someone came from GMB, PPC, FB, etc.

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What is something you know now you wish you knew at the start of your SEO career?

Hello everyone!

I’m currently a social media manager and I’m slowly getting into SEO as a side hustle.

As a newbie, I just wanted some advice from the pros in this sub. Feel free to go in depth or as little depth as you want.

Mods — feel free to delete this if this doesn’t belong :)

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Have a Client That Has/Wants 3 Google My Business Listings. How to make it work?

So I have a client who is a law firm. 2 law partners. But their business is split. Lawer 1 is Criminal. Lawyer 2 is Personal Injury. Two entirely different areas of law that do not overlap and do not compete with each other. When they hired me, they had 3 websites and 3 accompanying GMB listings:

  1. CriminalDefenseLawyer1(dot)com w/GMB: "Layer 1's Name, Esq."
  2. PersonalInjuryLawyer2(dot)com w/GMB:"Lawyer 2's Name, Esq."
  3. Lawyer1andLawyer2(dot)com w/GMB: "Lawyer 1 & Lawyer 2, LLC"

They use the "Lawyer 1 & Lawyer 2" brand name on all their traditional branding/advertising (bus stops, billboards, etc, so people remember it).

That system had been going pretty well. The Lawyer1andLawyer2(dot)com site was basically a simple landing page that would lead the user to the 2 other sites, depending on their reason for visiting. Each GMB listing had its own reviews (a lot!).

Recently, Google flagged Lawyer 2's GMB listing as a duplicate of the "Lawyer 1 & Lawyer 2" GMB listing.

My question is - what's the best solution here? Is there a way to distinguish/separate and appeal the 2 duplicate listings? Or are we SOL and should revise the "Lawyer & Lawyer" GMB listing? Should they only have 1 website and GMB listing? Each independent site ranks well for its corresponding practice area. The Lawyer & Lawyer website doesn't rank well at all because it's essentially just a landing page. It's easy to remember though and gets a lot of direct traffic.

It's a tricky situation because together, they're one firm but are essentially 2 different practices. Their reasoning was that 1 of them would eventually retire and want to disband that side of the practice altogether.

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Can someone please helps me remember what keyword tool it is?

Came across it many moon ago but forgot to bookmark it. It’s a premium tool that markets itself as a specialist kw / rank tool for affiliate marketing think it began with J if somebody knows that can help me remember?? 😧

ps - it was a really good tool from what I remember

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How Do I Create Videos with Top and Bottom Bars and Subtitles?

I've noticed a video trend from SEOs lately creating videos with the format where they have black (or whatever color bars) at the top and bottom, with subtitles flashing by as they speak whatever text they are speaking. Some even have a video completion bar that goes across the bottom as the video plays, until it is complete.

I've been searching for how to do this entire effect and can't seem to find the exact terms to use to describe this technique. How do I create this effect on videos - specifically, the black bars, the completion bar, and the subtitles?

And what program(s) do I need?

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6000 word article. What's the best way to format it/post it?

6000 word article. It's basically three different travel itineraries/routes with lots of detail.

Shall I split it over two pages? or just leave it all on one?

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How do you all write meta descriptions?

I just wanted to know how do I write an effective meta description for SEO?

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Google alerts: How to not include results from certain sites or keywords?

So I've been using google alerts and I was wondering if there was a way to use the -subtraction method? Doesn't seem like there is a way to do that.

For example, if you want to hear results for "SEO" but but not from Moz.com how would you do that? In the search field you would type in:

seo -moz

And no offense to Moz.com just the first thing I thought of.

Actually I am searching for a step van, but get results from sites I don't want or don't want a food truck.

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Looking for some opinions/thoughts

I've got a couple of clients where I'm analyzing the impact of the various algorithm updates over the last few months.

In the cases that I'm referring to here, there has been a drop in both traffic as well as rankings. Note, the sites have a lot of pages and a lot of ranked terms. When I pull myself up above all of the details, the trends in clicks and traffic (based on search console data) look like they all started BEFORE the early June algorithm update. The traffic began to change with the week-ended 5/22.

First, is anyone else seeing anything like this? Second, do any of you have any thoughts on this?

Thank you in advance.

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Old, no-traffic post, but has a 50-DR backlink. What to do?

I've got a very old post on my blog that gets no traffic now.

I've tried improving/updating it, nothing works. It's dead.

Normally, I'd just delete.

But it's got a nice high-DR backlink pointing to it.

What would you do?

I'm thinking I could just keep it and let it sit.

I could 301 redirect it to the closest-related post possible.

I could delete and 301 redirect to homepage. I've never done that before and don't know if that's even a good, sound SEO strategy.

Any advice would be a big help. Thanks.

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Noob for an interview

I have and interview for an SEO/SEM position, but...

I have been working on Digital Marketing for about a year now, but mostly odd jobs all around the place (content marketing, SEO, SEM, some web design, mailing, social media...).

I'm basically in a jack-of-all-trades (master of none!) situation. And I was wondering,

If I may be so bold... What should I bring to the table for the interview (in regard to researching the company and possible fixes for their web/strategy...)?

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Which is the best paid SEO analytics tool? I used a free tool to find the issues, but I think I will better and faster fix them with a paid one. Any advice is highly appreciated.

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Chat Bot SEO on a site where the Chat bot is the focus

Hi everyone,

I'm working on a niche site where the chat bot is the main focus. So it's not one of these little icons in a corner that you can click, it's basically a big chat window. I don't plan to use a CMS.

How would you go about that in SEO and making it indexable? My idea is to put all my questions and answers that I have in the bot index onto a knowledge base page for indexing. Do you think that's a good idea?

I think I would try to copy the SEOpress FAQ formatting and write a script to put the index export in that format. Or would you just make the questions <h3> and the answer <p>?

And more importantly, I sometimes have 3 or more ways to phrase a question, that would be part of the export, how would you incorporate alternative phrasing?

My niche is rather small and it's more important that it's indexed at all, how high it ranks is less of a concern.

Thanks everyone.

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Showing product price with off-set recycle/trade-in value?

Hi, I was wondering if anyone has experience of trying something similar.

I have products to sell that can be greatly reduced in price when an old product is recycled with us. Is there a way of showing this in Google shopping?

For example:

PS5 is $600 but only $300 when a working PS4 is traded in. (Completely made up pricing there).

If that is not possible, is there any suggestion about what I cold try? The recycle element is a huge part of our business and can save our customers a huge percentage of the cost of a new item.

Thanks

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What do you think about the latest Google link spam update?

Google is rolling out the broad core link spam update worldwide. What do you think SEO folks?

View Poll

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Website Monetization Available

Hi All,
We provide exciting monetization solutions for bloggers, news websites and more. From display ads to videos, we do it all. We are working with Top Tier Advertisers like Google, Xandr, Pubmatic & more. We work on a very competitive revenue share and our payment terms starts from Net0 (Fastest in the world).
Note: If you are monetizing your website via Adsense, we can guarantee X% more revenue.

DM if interested.

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Thursday, July 29, 2021

Experience with Wix.com

What do you all think of Wix when it comes to making the website SEO friendly, aside from any content / keywords. how much is possible on the technical side?

I have a potential client but they are working with a Wix website and I've never worked with Wix before

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Does statistical/interactive content require much text on page for SEO?

If I have a webpage with a bunch of interactive statistical graphs and spreadsheets, do I really need to include any paragraph text on page if I know that my audience is only searching for the data in said graphs (eg. "city rankings by air pollution index")?

Will Google properly rank a page without much text if its intended just for interactive content like graphs? What is the minimal amount of text that is enough for SEO? Also, do I need to include images on page?

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Alexa Rank: Site Audit Issue- The same issue still exists even though it has already been fixed on the previous site audit.

Why does the same issue still exist on my second site audit of the month on Alexa? I have already fixed the pages that have page titles with over 65 characters, but the same issue still exists on the next audit.

I'm confused about why this happens since I always implement recommendations like this from Alexa. Does anyone have any ideas why this happens and how to fix this, any help would be greatly appreciated.

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Can anyone help me how to increase traffic for legal websites

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Free SEO tool & Keyword Research

What's the best way to do keyword research? I'm looking for a good resource to use- currently, I'm just searching on google trends and using the free version of SEMrush. I'm trying to learn about keyword research but it's still quite confusing to me.

Does anyone have any resources that they would recommend?

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Featured snippet, lots of impressions, poor click-through - update the meta description?

I’ve got a site that’s got the featured snippet for a great term in their market, and getting a good number of impressions - but it has a very low CTR.

The title is right, and works well, but the snippet is not particularly actionable.

Would you update the meta description for a more actionable snippet or leave it alone?

Will updating the snippet cause me to lose the featured placement?

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Wondering where to learn SEO, here's where I learned.

It is no secret that the Digital Marketing space is filled with smoke and shadows. People that pose as professionals for the sole purpose of selling you a course that'll "make you a millionaire tomorrow morning" or "zero to hero" in one week.

The truth is that unfortunately at some point you'll have to go through a lot of bs to find the good stuff but there's good stuff.

I personally began my SEO journey with a Udemy course that was pretty basic and generic, it touched on eeverything you can imagine; PPC, SEO, Copywriting, web development, YouTube content creation... which is nuts, that dude literally made a 25 hour course talking about everything and I've never met anyone who specialises in everything it is just not doable. However, it wasn't bad to get your foot in the door.

It gave me an idea of what SEO was and I moved from there.

I regularly watch Rand Fishkin's content, did a few LinkedIn Learning courses from Matt Bailey, Brad Batesole, David Booth, Eric Enge, read the Art of SEO... As soon as I understood what SEO was about, before even practicing anything I started learning HTML, CSS and Javascript. I then watched SEMrush tutorials and did those courses again as well as taking notes of what works and doesn't (this time from practicing on my friend's site). As soon as I could walk the walk I'd see myself spending a lot of time in developers.google.com which basically tells you everything you need for site migrations, understanding sitemaps, robots.txt, understanding crawling, pagination, International SEO best practices as it differs quite a lot and I'd say that for newbies it will be a bit more complex than local per se.

One of my main ways to determine who I give my time of the day is what they use to attract viewers. "I'll make you X" vs "this is how I do Y". I never bought a course from someone telling me they'd make me rich and I'll never. All I looked for were skills. No one can make you rich but yourself, don't look for shortcuts, it takes time, trial and error. Times of frustration as well as motivation. Like any other thing in life, consistency is key when it comes to learning literally anything in life.

The people I listed happen to actually run very successful companies in the industry. Some might have something to say about them but generally speaking, I learned from them and a few others.

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Why does my website show content that isn't mine in the search results?

When I search my name, a domain that redirects to my blog shows content that isn't mine:

"Why Every Judge On Shark Tank Backed This Product Delaware"

Does anyone know what could be causing this?

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Starting SEO salary?

Hi all,

I recently got offered a position as Junior SEO for a small company in SoCal a few days ago. Initially they asked how much I wanted to get paid during the first interview and I said “the same rate as my current admin job $20/hr” which I know was a huge mistake.

I tried to negotiate a higher salary after I received the job offer but to no avail. I don’t have any prior experience in SEO which makes sense.

Anyways my question is this an average hourly wage in the industry? I’ve tried looking it up but the information isn’t clear. I have a buddy here who works as SEO specialist in an agency and told me I should be making just below $50k

I am very grateful for the opportunity as I know the job market sucks right now but did I lowball myself?

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Anyone interested in exchange editor contacts for guest posts?

I have around 100+ content editor contacts from DR 60+ domains that take guest posts and link exchanges, but I'm looking to vary my portfolio at the moment. I'm most interested in business or tech-related sites that take guest posts. If you have any leads, message me with the kind of domains you're looking for and I'm sure I'll know someone who can work with you. My only ask is that the contacts that you can offer are for sites with DR 60+ as well.

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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/otv0gj/anyone_interested_in_exchange_editor_contacts_for/>

Paid $5 for 1 year to post blog article here https://ift.tt/3yc2T5z

Anyone have experience with this site? Does google penalize for posting blogs on this site? Thank you noob here

submitted by /u/GermJ
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Site audit tools

Good morning. I know that SEMRush and Screaming Frog are the go-to's for site audits but wonder if anyone has used SEO Optimer. If so what are your thoughts? Would love any and all feedback if you have some to share. Thanks for your time.

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Is there a way to check which backlinks are picked up by Google and which ones aren't?

Hi guys,

I have been experimenting with adding several types of backlinks to my blogs, and I want to know which strategies pay off and which ones don't.

Can I check which backlinks Google sees as valuable, and which ones I shouldn't invest in?

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Can I recover lost Google rankings after almost 5 days of downtime?

My site experienced 5 days of downtime due to a technical issue. Sadly, my web developer went MIA so I was left fending for myself. I haven't received the result of the root cause analysis but what's important is the site is up and running again. So far, the traffic stats show I've lost 10,000 organic traffic a day due to the prolonged downtime. I have already resubmitted my sitemap but I don't know if this is enough to recover all the pages that completely disappeared from the SERPs.

I'm planning to run the business as usual and continue updating pages, especially those that have lost rankings. What else can I do to bounce back from this? It sucks because prior to the downtime, I have gained a lot from the recent update. Thanks in advance.

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Hosting 101

What are the things that you will look out for when choosing a hosting company? Does the branding matter?

View Poll

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From SEO manager to SEO agency owner

Has anyone here transitioned from being employed at an agency with a stable paycheck to quitting and starting an agency of his own?

How did you do it? How long did it take to fully transition into your new role as a business owner? What do you wish you knew before making the jump that could have saved you time, money and frustration?

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Duplicated Content?

Hey, so I am selling products via my online shop by various retailers. Im curious if I describe the retailer a bit in the product description and paste it in every product description with the same retailer, will it have negative effects on my ranking? Should I just create a page for the retailer and the information about it/them? And if I do so, do I create a hyperlink in the product description to this page? What do you guys think :)

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Wednesday, July 28, 2021

Google's Latest Link Spam Broad Core Update: What to Do and What Not to Do?

Link Spam Broad Core Update starts rolling out on 26th July 2021, This will impacts Backlinks like spammy, manipulative, affiliates, and guest posts the most, So there is a higher chance of getting negative effects, It is the biggest update that we're seeing in the very near future.

Here are some key points regarding Link Spam Broad Core Update:

  • Rolling out worldwide.
  • In the next two weeks, it will be completely rolled out.
  • The Link Spam Broad Core Update will affect all languages.
  • Google's Link Spam Update will improve Google's ability to identify link spam.
  • Both incoming and outgoing links will be affected.

Google systems will understand unnatural link practices like spammy links, Which are used to boost Search Rankings in a better way.

I have summarized the relationships links below:-

->From 2005 ( Lanched):-

No-Follow Attribute

->From 2019 ( Lanched):-

-Sponsored Link Attribute

-UGC Link Attribute

-No-Follow Sponsored Link Attribute

-NoFollow UGC Link Attribute

Here are some prevention tips you can follow:-

  1. Whenever you give a link to an external webpage, make sure you declare the link relationship attribute according to best practices. This attribute informs Google about the relationship between the web page and you. Give no-follow to untrustworthy sites.
  2. After this update, all Affiliate links should have sponsored relationship attributes for best practices.
  3. The lack of Sponsored rel attribute could result in manual or algorithmic penalties from Google.
  4. Even if you already give No-Follow to affiliate sites, you still need to add the Sponsored rel attribute. Otherwise, you will be penalized.
  5. All guest posts, sponsored posts, and links should have sponsored relationship attributes, even if it is an author link, contextual link, or sponsored by line.
  6. If your website has sponsored or affiliate links, use sponsored relationship attribute. If you have an affiliate website, make all links sponsored relationship attributes.

Therefore, if your website is larger and you want to change your links to sponsored relationship attribute now, do it now.

submitted by /u/RankYouHigher
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/otrshm/googles_latest_link_spam_broad_core_update_what/>

How I can index url from another website in Google?

MEANing: I want index some url's in many websites, like forum profile, reddit post, facebook post.. etc.

what the most powerful and safe and fast way to do that?

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Wordpress to Ghost migration

I have a website than run on self hosted WP. SEO performance is quite okay, except for the page loading time. Then I decided to stop using WP and migrate to Ghost because I believe it's faster and lighter. Will migrating affect my SEO performances? Anyone has experience to share?

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Conversion rates not showing in GA for July

Hi! Is anyone else also experiencing Google Analytics not showing conversions for July? We didn't change anything or remove any tags the past month and our google ads is showing data just fine. It's connected to our GA but somehow we can't see it in the reports. Can anyone help?

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Google profile photos

Does adding a captions to Google profile photos increase my SEO? I see a lot of views on the photos, but I’m sure this is leading to much conversion.!

submitted by /u/CommercialHeart
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anchor images in a blog article

If I already have anchor texts in a blog article, should I also use the images as link anchors for SEO purposes? Or should I just leave the images un-linked? Thanks!

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Link metrics...does this sound good or bad?

If a link has (according to HRefs):

  • Zero keywords from organic search
  • Zero traffic from organic search
  • Zero referring domains and/or backlinks

But - the "DA" is in the 40's - can we assume that my bullet-points data means that the links are basically a bit shit?

Whilst I understand a "link is a link" I'm just not convinced when I look metrics like that that they are interesting - or - would Google think that it's a decent link from a trusted domain so I'll get the credit?

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Hey everyone, we've just onboarded one of our biggest clients yet. A Premier League team, and I'm getting a bit overwhelmed with the size of the project.

To give you all context, I work with one of the largest Agencies in the world, (although I'm starting my own agency and will most likely leave in a few months) They've just signed the club for SEO and PPC as they want to double their revenue by the next couple of years in the E-commerce department and we'll be overseeing the SEO.

I think this is the largest client I worked with thus far. Their current Branded vs Non-Branded keyword ratios are:

Branded traffic: 92.4% by 1.78k keywords Non-Branded traffic: 7.6% by 39.82k keywords

They emphasised how much they want us to focus on the On-Page optimisation.

It is pretty obvious that although they have an insane amount of non branded keywords, they're hardly bringing in any traffic. My first thought was to do an all or nothing and use the Pareto Principle. Knowing that these are the ratios, there will be a lot of cleanup, deep optimisation and pages to be removed. However, they aren't too keen on that and as they're very large and every single thing is meticulously checked, it is becoming more communication than work. How would you guys suggest I approach the On-Page with a site this large and keep the big changes to a minimum?

They get around 3-4.5 million organic search traffic per month and have 8.8M backlinks which is nuts given the fact that there weren't divisions they were delegating all the workload to. Just one fairly small department and have never disavowed a backlink.

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Moving Offices - what to consider from an SEO perspective.

We are likely moving offices in the next few months and wanted to know if there any SEO related items to consider.

I know that co-working spaces & residential homes can be frowned on by Google, but is there anything else I should consider?

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Should I back out of this Website Deal?

Hi all,

I'm currently doing Diligence on a website I am looking to buy and I am currently in escrow. It's my first time so I am still learning the ropes.

Everything looked good, and traffic numbers looked strong from the Google Analytics report the seller shared with me. 98% of the results came from Organic search. The issue however is that when I tried to type in the Keywords that showed up in the Google Analytics report in Google and Bing search engine, I could not find the website at all. I went as far back to page 10 for the search.

My question is, should I be concerned about this? The site is saying its driving strong organic traffic but I cannot find it on Google or Bing using the keywords the report is telling me people are using to find the website.

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Hello I'm working in some websites and need a service and advice

I need seo in some sites from México

How mouch is the budget for a SEO service for a website? Please put a number

Should I look for someone located in Mexico? I'm not shure about if someone in other region/language can help us

Thank you and regards

submitted by /u/elhui2
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Linking to an external blog post owned by same person vs. cloning blog post to a page?

I have a client who works as a professional in a specific industry, while also owning a company catering to other professionals in that industry. There is a website each for the client's personal business, and for the company he owns. The company has a blog that we would like to link to from the his personal page.

It's my understanding that external links are helpful to the SEO of a site, and also that loading up the site with keywords relevant to your site's purpose is also helpful. In this case would it be better as a whole for me to link the blog post, or to take all of the copy from the blog post and add it to a separate page on the client's personal page?

Would it be even more helpful if I were to copy all of the content from the blog post over to a new page on the personal site, and link to the blog on that page?

Hopefully some of that makes sense. SEO is very esoteric to me, I'm not sure if a simple "Which is better" applies here, so I'm willing to learn something new if there's any info I should know. Thanks!

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After months of planning, writing, publishing... I need help with my SEO (and overall business) strategy. Detailed post within.

Hi all. I hope this is OK to post.

I've been gradually learning about SEO for the last three years. For background, I am a college counselor who offers an extremely high-cost product (12k+ per client). I take on about 10-15 clients per year and I'm just starting to see results from a more dedicated local SEO strategy. My audience is highly specific. Very, very few people are viable customers for my product.

HOWEVER: I am a writer at core, and I've recently taken to heart the importance of creating passive income to complement my work. That in mind, I have my sights set on a broader SEO strategy that will drive leads to a digital course or ebook.

I am concerned that building up larger-volume search traffic with the intention of driving people to a digital product will muck up the waters for my small traffic client acquisition.

This is kind of where my problems start.

Concern #1: How / whether to separate my low-volume / high-cost services from my high-volume / low cost digital products

Thinking I was smart, I commissioned a developer to build a second site that was entirely optimized for my content and for email capture.

My rationale was that I would use this site for posts designed to capture larger traffic volume.

I would focus on capturing emails and use this email list to sell my digital products. (I could also, if I chose, advertise my direct consulting services through my email list -- keeping my low-volume, high cost service a step removed from my high-volume, low cost product funnel.)

But I'm starting to question my wisdom. Specifically, I am concerned that I might be better served to keep ALL my traffic on one site.

Concern #1: Should I be using wordpress, webflow, or...?

My current sites are built on Wordpress, which seemed like a big upgrade from Squarespace, which I was using previously. I thought the design flexibility and better SEO tools were great.

But now I've discovered Webflow and I'm starting to again question my platform. I'm not a developer so it's hard for me to make changes to my Wordpress site. I also think it's going to be a big pain to sell digital products through my hacked-together wordpress site.

I also don't love having 0 clue about or control over whether my site was built in a way that plays nice with SEO.

I am considering making a move to webflow as the platform seems much more accessible for my goals. I also think the SEO dashboard is way better and I love the flexibility of design.

Summary

So, in sum, I am trying to deal with two problems which are at the intersection of SEO and business strategy:

  1. To fragment or not to fragment. Does it make more sense to create two sites--one focusing on local keywords to attract high-value customers, another focusing on general high-traffic search terms to drive people toward a digital product--or one that tries to balance both?
  2. Should I bite the bullet and switch to webflow or keep things going on my current wordpress solution? Or should I build my digital product site on Webflow and keep my consulting project on the current wordpress platform?

I need help. I've been working my ass off to craft a good digital strategy but I'm feeling like I"m just tripping over my own feet here. I could really use some guidance from someone.

Thanks.

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What is the closest to reality?

Hello, I have quite different results in the search pages and in seo tools, I would like to know what to believe preferably.

For example the positions for a keyword

Semrush : 40th

Search console : 30th

Result page : 10th

Thank you.

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SEO for Website?

Hey, dear community!

Slowly, my company’s website has been alive for over 2 years. We generate views for it mostly from Facebook ads. Does anyone have a tip or addons for WordPress to use? I want to generate even more traffic with keywords.

I would love a serious brainstorming here. I’m not expecting dark secrets, but I’m sure there are a lot of experienced serious professionals here.

Thank you! Thank you!

Company profile: Windows and Doors - Website: Wordpress build on: Elementor - Using: SemRush, Jetpack

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Organic Traffic dilemma! How to compete with giants?

I have a healthcare product for which I want to increase my organic traffic (US region). I've recently launched blogs but for all my product-related keywords - the rankings are filled with the websites who are writing content in the same space for the past 10 years. How can I increase my organic reach? & How to compete with them?

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Need Help With Choosing Hosting

I'm starting 3 WordPress websites/blogs. I've heard some good reviews about siteground but I can't afford it. Bluehost is very good pricing wise, but the reviews are not so good. Please suggest a good wordpress hosting. Thanks.

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Does every page on our site need content? Even if it has no search volume

We have put content on all the pages with keywords we want to rank for. There are some pages with no content but those particular pages have low to zero search volume as they are very niche products.

Does having pages with no content on them have a negative effect on the website overall? Should every single page be filled with content? Or can I safely leave these niche no volume products that would never sell anyway?

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Am I a service area business?

Hello. For 5 years I have had a professional counseling office. I have decided to move my business virtual and give up my physical office space (I have been working from home since covid, still paying $$$ for unused office space).

However, I am concerned about how being virtual will impact my local seo. So, one idea I had is to offer a limited number of "walk and talk" sessions in 2-3 public parks in counties I want to target for seo. That way, I can offer a local service "boots on the ground" style. Would this be enough for Google to consider me an SAB?

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Is there a connection between web design and SEO?

The structure and design of a website could have an impact on the resulting visitors and ranking. Users must be able to understand and interact with web design because it must provide an intuitive and easy-to-navigate site structure. Bounce rate and, as a result, the efficacy of your other SEO activities are influenced by factors such as site hierarchy and overall appearance. Our team of highly trained web designers at WebiMax can assist your site generate more traffic while also building your brand.

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Site Structure for Best Results

Hey,

Technical one for you.

Topical authority is important and I know we need to let google know we're knowledgable on a particular topic in content clusters.

But, what is the best way to organise this on your website? In my case, the purpose of every article is to lead to a form sign-up. I've not created breadcrumbs for master/sub topics in the url.

If I have one master topic, let's call it buying computers. And 20 sub topics (buying keyboards, buying screens etc...). Would it be sufficient to have e one 'master' page which is an article on buying computers linking to the 20 sub topic articles to achieve a structure Google prefers? Let's also say those 20 articles link random to each other (2 internal links per page).

Am I missing anything/does this need to be accessible from the home page?

Thank you for any thoughts!

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Why is a backlink important for a website?

A backlink is a link from your website to another website. It might come straight from your website or from the material you're writing. We can locate relevant and supportive material thanks to backlinks. A hyperlink allows people to move from one page to another on the internet.

Search engines value backlinks because they indicate that the site being linked to has high-quality content on a topic that is relevant to the site connecting to it. It's basically a digital vote of confidence.

Now that your website has been identified as having high-quality content, backlinks might assist you in achieving higher Google results. The better a site's rating, the more overall referring domains it has. In other words, the better your Google ranking, the more people will see your business and visit your website.

Another advantage of solid backlinks is that they aid in the development of your brand. For example, if a high-quality, widely-visited website connects to yours, you will profit. Because their customers will notice that they are pleased to be connected with you. As a result, customers become more interested in you.

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Link Spam Update - What precautionary action should I take \?

Google has recently announced spammy link updates. It is roll out on 26th july, however, it still takes two weeks for complete rollout.

Till the time should I check the spam score of all the websites on which I have created links and whose spam score is high. Should I disavow them?

Should I take any other precautionary steps?

Or Should I not do anything?

Please help me out. I am worried

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Tuesday, July 27, 2021

Is it okay to skip heading levels?

I'm about to launch a new site and Webflow is giving me an error message for skipping heading levels. (For example, having an H4 without having an H3)

While our design is set up well for text, and the hierarchy of headings makes perfect sense in 80% of cases — there are still about 20% of cases where it aesthetically looks better to use a different header out of order or without higher-level headers.

Is Google going to penalize me?

Are there any other negative ramifications? Is this okay from an accessibility standpoint? Is it more okay to do on some pages (homepage or landing page) than others (content pages or blog content)?

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Am I Keyword Stuffing? My software thinks so. Need some H2 Help

I'm a beginner at SEO.

I wrote a blog post for my client and am almost ready to publish...

I'm learning from Brian Dean and other SEO experts advice who say you should use related keywords in your H2s as subheaders.

But... my SEO software (GDoc SEO Assistant) is saying there are 2 problems:

  1. "Your content maybe over optimized, keep it in the green zone." (even though my keyword density is 2.79%)
  2. "Reduce the amount of keywords in H2 and H3 tags. Using too many keywords in H2 and H3 tags may be treated as unnatural optimization."

I won't say what my keyword is, but here's an example of the H2s I'm using relative to the keyword:

Keyword:
Juicy Green Pickles (not the actual keyword - just an example)

Title:
Free Juicy Green Pickles (25 Varieties)

H2s:
Large Juicy Green Pickles
Contemporary Juicy Green Pickles
Juicy Green Pickles for The Living Room
Juicy Green Pickles for The Bedroom
Juicy Green Pickles for The Bedroom
Juicy Green Pickles for Kids
Don't Forget Your Free Crunchy Pickles

If it helps add some context...

This is a blog on an ecommerce site. The blog post offers a free resource as a lead magnet (which is highlighted for the first 25% of the blog post). Then, I transition into our products for the rest of the blog. So each of the H2s focus on products from our store (except for the final H2 which reminds readers of the free resource).

So... having said all that... Am I keyword stuffing with these H2s?

I'm wondering if it's because the exact keyword is apart of most H2s... Even though they're relevant and Ahrefs and SEMrush show them as related LSI keywords.

Any help would be greatly appreciated.

Thank you!

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Custom code website > Wix / Webflow?

In what situations is it sensible to move a Webflow / Wix website into a custom one, say powered by React + CMS?

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How Much Should I Charge for GMB Posting?

Im working with agencies and providing local SEO services. Actually Im managing 150+ clients for some of my agency clients.

They are using my packages, and individual items like many of them using our full monthly GMB optimization package, some of them just using our on-page seo, some of them just using citations etc.

So I'm just wondering if I offer GMB posting service as an individual item,, whats should be the perfect pricing?

My clients are agency owners so, they just white labeling.

Please give me advice, like how much should I charge for 10 posts per month or 30 post per month? Say all the posts 100-150 words each.

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Legit tactic or Not Really

Was doing some backlinks research and found a competitor has made three or four free websites with three articles on each. Each article has keyword rich anchor tags all linking back to their websites. These microsites are all not branded and don't even have headers.

They are free sites on free website services like site123.com, strikingly, limbdo but SE Ranking is showing they have high Domain Trust. I am not sure if this is because the score is for the whole domain and not just the subdomain.

Has anyone tried this method of creating free microsites and linking back to your site? If so did it work?

I am new to link building so any insights are appreciated.

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SEO integration for mobile apps

Hello, I just want to ask if any of you have suggestions on strategies on how to integrate SEO for a mobile app? Your comments are much appreciated!

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Affiliate Partners Using Identical Content On Their Websites - Negative Impact On SEO?

Greetings,

Company X has affiliate partners and re-selling partners which have their own website. They are re-selling and advertising product Y of company X.

However, they use the exact same images and exact same content (text) to describe the product, without providing any backlink to company X. Only the visual design of the webpages is different, but the same text and images are used.

  • Can this hurt company X SEO on the long run?
  • Should the partners use a rel cannonical?

Thanks for any info and help :)!

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SEO person/agency referral

Can anyone recommend a good SEO person/small agency. Need to rank a site in the trucking industry. Not looking for any short cuts.

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Youtube video deranked

Hi there , recently i post a video on my yt channel and i had 14 tags ranked on first page some of them being on 3rd 4th place , when i checked today from 14 i had only 3 tags wich are worthless tbh, can anyone tell me why exactly that happend? Thank you

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Changing URL structure on WordPress E-commerce site

Good day,

The question is relatively simple: will a change of URL structure negatively impact SEO results, especially in the long term?

Apparently, the person who initially created the website (late 2020) stuck with a plain permalink option. Now the platform has around 3000 products. Current organic flow ranges between 8-18 clicks per day. I have read a few articles on this topic, yet the situation is more specific since the current results are not satisfying nonetheless. Therefore, I am hoping to find the answers here.

Thanks for your insights in advance.

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Best Practices Changing Phone Number for Local SEO

Thinking about changing phone numbers to a different provider. Unfortunately, I can’t port over my number from my current provider to the provider that I am considering.

What are some of the best practices for Local SEO when changing phone numbers?

I don’t want to step on the butterfly that makes the phone ring.

Is it as simple as just changing all NAP data in all directories, GMB, and all links on the site and then ping google to index?

Any helps would be greatly appreciated! Thank you.

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Working at an SEO Agency - Non Compete Agreements

Is it a common thing for SEO agencies to have new employees sign non competes?

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How do you purchase a domain?

So I have a .org domain and someone contacted me offering to sell me the .com variant, saying the transaction would take place over dan .com

I couldn't verify the owner of the .com I would be purchasing but I know there is no live site for the .com and I'm just wondering, how do I make sure I'm actually purchasing the domain that I would want?

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Adding nofollow to all links on page

I have the following in my <head> section:

<meta name="robots" content="nofollow" />

Does this mean the default for all links on the page is 'nofollow'? If I want a link to be followed, do I need to explicitly state so (i.e. <a rel='follow'...>)?

Also, I noticed that none of the links explicitly state 'nofollow' on them, yet the crawling tool I'm using (Screaming Frog Spider) shows that they are being followed.

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What does a great SEO article consist of?

Now there's no formula for creating epic content, or else everyone would do it.

But there are a few things you can do to increase the odds that people will share and more importantly, link to your content.

First, you wanna publish content that's long and in-depth.

Specifically, long-form content gets an average of 77% more backlinks than short content.

Does this mean that publishing longer content will automatically bring in thousands of links? Of course not.

But publishing in-depth content that does cover an entire topic in-depth can increase the odds that people link to you.

Next keyword-optimize your content.

On-page SEO has changed a lot over the last few years. Back in the day, keyword optimization was all about stuffing your page with keywords.

But that doesn't really work anymore. Instead, the goal of on-page SEO today is to give Google context about what your page is all about.

Yes, you still wanna use keywords on your page. But you also need to help Google understand your pages' overall topic.

Here's how to do it. Your first step is to include your target keyword in a few important places on your page.

That way Google can understand that your page is about that specific term.

Next, it's time to give Google more context about your page. And the best way to do that by using LSI keywords.

LSI keywords are words and phrases that are closely related to your target keyword.

And when Google sees these LSI keywords on your page, it makes them say we're confident that this page is actually about that topic.

You can find these LSI keywords by searching for your keyword and then scrolling to the bottom of the search results.

The bold suggested keywords usually make great LSI keywords.

Then sprinkle in a few of these LSI keywords on your page and you're good to go.

Next, Optimize your content for users.

Back in the day, Google would rank pages based almost 100% on who had the most backlinks.

But to rank in Google today, backlinks aren't enough. Your content also needs to be optimized for users. That's because Google pays very close attention to how people interact with your site in the search results.

And if they notice that people are clicking on your site and then quickly heading back to Google, they'll downrank you. Boring, next!

But if they see users sticking on your page, that's a sign that you're giving Google searchers what they want. This is awesome!

And you'll usually get rankings to boost.

With that, here's exactly how to optimize your content for users so they stay on your page.

First, structure your content so people start getting actionable info.

In other words, you don't wanna start your post off with a long explanation about why the topic is important, that's only gonna make people bounce.

Instead, use a short intro, then get right into the steps, tips, recipes, workout plans, or whatever you're gonna cover in your post.

Next, make sure that your content's design is on point.

Studies show that people largely judge your site based on a design first and content second.

Now that doesn't mean that your site needs to win any design awards. Or look fancy. In fact, in my experience, a simple design tends to work best.

Step number five, build backlinks.

Are backlinks still important for SEO? Yeah.

It's just a matter of getting your content out there to actually build those links. And the best way to do that? Broken link building.

First, find a broken link on a page that you wanna get a link from.

Next, you wanna find a post on your site that will make a good replacement for the dead link.

Finally, reach out to the person that runs that site and ask them to swap out the dead link for a link to your content.

Now, for this process, you can definitely work with an email script as you send these out.

But I definitely don't recommend sending out the same generic email to 100 different people.

Thank you I hope this information was useful. If you need any help on SEO and digital marketing you can contact me.

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Plea for help/advice

Hello SEOs

I'm really depressed [ excuse me for my writing Idk really how to express what I feel right now ] after learning SEO and feel like I don't wanna do it anymore, I have been learning SEO for a while and I do have a really strong background on SEO and I know more than basics

but I don't know where to do practice or how I start on that especially that I'm not a content writer and with no fav, niche to make a site about it also its a little bit expensive for a guy from a third-world country and no one cares about SEO here all they do is Facebook ads

The problem that made me depressed and feels like that, its that I didn't earn any 1$ from it ... I tried Upwork I submitted for jobs but got no answer at all especially there is a lot of experienced guys there ... I tried also to apply for remote jobs but the same no answer

I want you guys please to guide & advice me on what should I do ... I feel I'm confident about what I learned and SEO and I can achieve what jobs are posting there but I got no chance

Can you please advice & guide me on what should I do and how ? and if:
- Is anyone swamped with work and could do with an assistant to help with their SEO work?
- If not, can anyone help with pointing out how to get clients or what should I do

Thanks in advance, I really appreciate anyone helping as I'm really down

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