I follow all kind of advices and implemented whatever it is necessary when comes to SEO. Each page with different title and description, H1,H2 etc. Website is secured HTTPS. Blogs written, update regularly everything such as plugins, themes add articles.
Then there is that website ( competitor ) who almost never fluctuate according to Semrush. I have there my website and observe 2 competitors but first of all one of them.
Their website is very nice but no articles just they add one sentence as a calendar, not secured website with HTTPS, they use the same H1 keyword for all their pages They use the same title on all pages as well, lack of other H1 or H2 and so on and they never go below Nr.2 on search. While my website organic search shows 3 or often 5-6 go certain keywords the competitor’s website is always 1 or 2 for the same keywords.
It brings me to the conclusion that whatever Google does and all those panic news about must have https, write, write and write good content etc is big BS. There must be something else behind it. Can you reveal your secrets please?
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from Search Engine Optimization: The Latest SEO News https://www.reddit.com/r/SEO/comments/hgotrr/are_all_google_seo_bs_well/>
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