Hiring a consultant to do outreach for backlinks. What are the primary factors which I should specify for the sites on which my backlinks will be placed?

Hi. As the title says, I'm hiring a consultant to do outreach for backlinks.

What are the primary factors which I should specify for the sites on which my backlinks will be placed?

I know high DR and high traffic are two. What are others I should look for?

Thanks!

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